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Write a list of questions you’ve been asked over and over

by Teena Hughes
Write a list of questions as the backbone of your CONTENT STRATEGY OK, you're overwhelmed, you're hearing -- and reading -- so much about content, but you just don't know where to start. Has anyone said, "Write a list of questions!"? For all the techniques I use for client projects, and to teach clients, I say, "Start at the beginning -- write a list of questions you've been asked over and over -- THESE are the things folks are typing into search engines and Youtube, all over the internet." if you write a list of question you've been asked, you [...]